Separate the video ad stream from the content stream, work with beacons, beams and geo-fencing schemes to authenticate and locate devices precisely
Use a secure caching system to house video content on each device while protecting the user’s privacy
Real-time analytics select appropriate ad breaks and optimize campaigns and creatives on each device in real time
Developed by scientists who have built sophisticated software platforms for BlackRock and Bell Labs, Gidget’s machine learning, data processing technology hyper-targets video across mobile devices, including phones, tablets, and wearables. Ad campaigns are managed on servers while ad decisions are made on the device, thereby protecting the user’s privacy by assuring that personal information stays on the device. Our sophisticated caching schemes combined with Latitude / Longitude technology delivers targeted content and ad services that improve relevance and increase engagement
Privacy Future-Proof Protection
Viewer can protect their privacy – all data use and decision making happens at the device level
Beacons and Geo-Fencing for transaction targeting
Gidget works with beacons & beams deployed at retailers nationwide to support brand advertisers
Sophisticated Caching Schemes
Ability to cache videos and executables on devices
Geo-Targeting & IP Address
Target to the State, City, or Street Corner – Gidget can deliver your message
Geo Decision Makers
Create triggers on who gets what and when in real time
Lat / Long
Only system that delivers Lat / Long to advertisers and publishers for precise ratings